Estimated in-person community attendance along the confirmed ~1.25-mile (20-block) Downtown Houston parade loop.
Estimated annual digital reach across website traffic, community news vlogs, and streaming distribution.
High school bands, university drumlines, equestrian units, and community leaders.
Celebrating 48 continuous years of honoring Dr. Martin Luther King Jr.’s living legacy in Texas.
Zen Front Desk Studio Briefing • Meet Ava
Official Media BriefingZen Front Desk Studio & Community Story Rate Card
Each broadcast segment is anchored in-studio by Ava from the Zen Front Desk Studio, highlighting uplifting Houston civic achievements, community trailblazers, and official parade updates. Ava delivers on-camera verbal sponsor recognition with zero clutter and 100% commercial exclusivity on your featured story.
Single Story Full Takeover
Complete, exclusive ownership of an individual positive Houston news story. Ava opens on-camera naming your brand with your logo featured on the newsroom studio monitor, your clickable banner stays prominent below the player, and your business delivers the closing call to action.
- Slot 01 • On-Camera Opening: Ava announces: "Today's episode is presented by [Your Brand]" with your logo on the studio monitor ($250 value)
- Slot 02 • Companion Display: Prime desktop & mobile placement directly below player linking to your website ($125 value)
- Slot 03 • Closing CTA Card: Formal segment sign-off + interactive end-card with your logo, tagline & click-through link ($175 value)
- 100% Story Exclusivity: Sole sponsor for that entire episode & permanent archive — zero competing ads
Monthly 4-Story Takeover
Sponsor four consecutive weekly community spotlights across Greater Houston. Establish high-frequency brand affinity and trust with local civic, non-profit, and corporate leaders.
- 4 Complete Story Takeovers: All 3 broadcast sponsorship slots across 4 separate weekly episodes
- Multi-Week Brand Recall: Estimated 75,000+ projected multi-platform impressions across digital and social channels
- Index Header Badge: Featured headline sponsor banner on the official video archive library
- Permanent Video Archive: Your sponsorship remains permanently embedded in every story video forever
What Every Story Takeover Includes
Instead of selling disjointed ads, every Story Takeover gives your business three coordinated touchpoints across the entire viewer journey.
On-Camera Opening
- Ava opens on camera: "Today's episode is presented by [Your Brand]"
- Your logo prominently integrated onto the newsroom studio monitor behind Ava
- Zero drop-off: No disruptive pre-roll roadblocks — viewers stay engaged
- First-impression prestige within the opening 5 seconds
Companion Display
- Prime placement right below video player on all smartphones
- 300 × 250 or 300 × 100 retina high-resolution graphic
- Direct clickable link driving traffic straight to your website or offer
- Remains active and visible throughout entire story playback
Closing CTA Card
- Formal closing acknowledgement from Ava as the story concludes
- Dedicated interactive end-screen card with tap-to-call / website action
- Persistent end display stays on screen after video playback finishes
- High conversion timing when viewers are fully engaged
Interactive Digital Placement Visualizer
Inspect how corporate sponsors are displayed across the official website, video broadcasts, and transit logistics hubs.
Select Placement Mockup to Preview
Switch between exclusive portal branding, broadcast opening slates, and transit directory displays.
Digital Placement Specifications
All creative elements are formatted and reviewed by our design team to ensure flawless execution across web and mobile.
Hero Brand Takeover
Prime upper-fold banner featured on the parade homepage and mobile experience.
- Standard 1200 × 300 desktop format
- Retina-ready high resolution graphic
- Direct link to corporate URL
Studio Screen & Intro
On-camera anchor presentation and studio monitor branding integrated into the set.
- High-res transparent PNG/SVG logo for monitor
- On-camera verbal "Presented by" acknowledgement
- Native high-retention broadcast integration
Closing Sign-Off & CTA Card
Ava provides a formal on-camera sign-off transitioning to your high-resolution end card.
- Transparent PNG/SVG logo & brand tagline
- Clickable destination URL & custom action button
- Remains persistent on player after playback ends
- Turnkey execution — no video production required
Companion Image Ad
Single exclusive image ad on desktop sidebar, positioned directly under video on mobile.
- 300 × 250 or 300 × 100 banner
- Zero mobile clutter (1 sponsor per story)
- Direct tap-to-call or website link